
ISBN 9781403967527 book English Hardcover 164 pages
ISBN 9781403967527, English, Hardcover, 164 pages
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Product Information
The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.
Product
Features
Book cover type
Hardcover
Language version
English
Written by
Rajesh Kumar, Anand Kumar Sethi
Type
Paper book
Number of pages
164 pages
Publisher
Palgrave Macmillan New York
Release date (DD/MM/YYYY)
12/10/2005
Edition type
First edition
International Standard Book Number (ISBN)
9781403967527
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