ISBN Acting as a Business, Fifth Edition

Acting as a Business, Fifth Edition

The essential handbook for actors—a modern classic—in a newly updated edition.
 
Since its original publication, Acting as a Business has earned a reputation as an indispensable tool for working and aspiring actors. Avoiding the usual advice about persistence and luck, Brian O’Neil provides clear-cut guidelines that will give actors a solid knowledge of the business behind their art. It’s packed with practical information—on everything from what to say in a cover letter to where to stand when performing in an agent’s office—including: 
 
— Tactics for getting an agent, including preparing for the interview
— How to research who will be casting what—and whether there is a role for you—well in advance
— Examples of correspondence to agents and casting directors for both beginning and advanced professionals
— A detailed analysis of the current trend of paying to meet industry personnel
— How to communicate effectively with an agent or personal manager
— Creative ways to use the internet and social media
  
O’Neil has updated Acting as a Business to keep up with the latest show-business trends, making this fifth edition a reference no actor should be without


About author(s)
Brian O’Neil is a former talent agent and personal manager who has represented actors for theater, film, television, commercials and radio. As a talent representative, he was responsible for the career guidance and professional placement for hudreds of actors. Brian is the founder of Acting as a Business, a one-on-one career-consultation and career-coaching service for actors. He lives in New York City and is a frequent guest-lecturer at some of the nation’s finest acting-training programs including The Yale School of Drama and The Juilliard School.